What if...

...the things we collected - collected us?

This is an ad that was never released for the Rotofugi toy store & gallery. The concept was created by a small ad agency local to Rotofugi called Country Club Chicago, produced by RSA Films and directed by Acne Films. The commercial was the prize in a contest sponsored by National Cinemedia, but never really saw the light of day other than it’s recent posting online. I found the link over on UK online toy & art mag, Vinyl Abuse & liked it so much I decided to share it today!